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Certificate in Publishing - Writing for the Web
Course Code |
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Title |
Writing for the Web |
Course Outline |
Course Outline |
Description |
As a result of actively participating in the course, students should be able to: (1) Understand changing media consumption and production patterns as media increasingly converges on the Web, (2) gain and build proficiency in writing and crafting media messages designed specifically for Web presentation, (3) identify and use evolving mass communication methods not solely available to print or broadcast media, and (4) understand best writing practice for connecting with Web-based audiences. |
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