B.S. Degree in Business Administration {20-21} - Entrepreneurship

Course Code
MKTG 465  Credits
Title Entrepreneurship 
Prerequisite MGMT 260 MKTG 270 
Course Outline Course Outline 
Description This is a survey course examining key elements of entrepreneurial venture. Basics of entrepreneurship will be covered. We will adopt the perspective of a global entrepreneur, who may capitalize upon resources from anywhere in the work, while facing global competition and uncertainties at any time. Specific topics this course will cover include: entrepreneurial opportunity, feasibility analysis, business plan, planning for growth and change.