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B.S. Degree in Business Administration {21-22} - Personal Selling

Course Code
MKTG 330  Credits
Title Personal Selling 
Prerequisite MKTG 270 
Course Outline Course Outline 
Description Utilizing the behavioral sciences to analyze the interpersonal influence process whereby potential buyers and sellers interact for the purpose of completing exchanges of goods and services. Prerequisite can be waived with consent of the instructor. Same as COMM 366