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B.S. Degree in Business Administration {21-22} - Personal Selling
Course Code |
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Title |
Personal Selling |
Prerequisite |
MKTG 270 |
Course Outline |
Course Outline |
Description |
Utilizing the behavioral sciences to analyze the interpersonal influence process whereby potential buyers and sellers interact for the purpose of completing exchanges of goods and services. Prerequisite can be waived with consent of the instructor. Same as COMM 366. |
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