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  • B.S. Degree in Broadcast Journalism {21-22}
  • B.A. Degree in Communication Studies {21-22}
  • B.S. Degree in Digital Media Management {21-22}
  • B.A. Degree in English & Mass Communication {21-22}
  • B.S. Degree in Integrated Advertising & Public Relations {21-22}
  • B.S. Degree in Multimedia Journalism {21-22}
  • B.S. Degree in Photojournalism {21-22}
  • Minor in Broadcast Journalism {21-22}
  • Minor in Communication Studies {21-22}
  • Minor in Integrated Advertising & Public Relations {21-22}
  • Minor in Mass Communications {21-22}
  • Minor in Media Analysis {21-22}
  • Minor in Photojournalism {21-22}
  • Minor in Sports Communication {21-22}
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Undergraduate Bulletin Next Level Majors, Minors, and Certificates Next Level School of Communication and Journalism Next Level B.S. Degree in Digital Media Management {21-22}
B.S. Degree in Digital Media Management {21-22} - Introduction to CRM

Course Code
PMGT 301  Credits 3 
Title Introduction to CRM 
Course Outline Course Outline 
Description This course will help you understand the basic concepts of customer relationship management and how they manifest themselves into business strategy. This course will use Microsoft Dynamics CRM to illustrate and implement these strategic concepts into real life business scenarios.