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Certificate in Museum & Cultural Heritage Professions {23-24} - Principles of Marketing
Course Code |
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Title |
Principles of Marketing |
Prerequisite |
ECON 202 |
Course Outline |
Course Outline |
Description |
Examining the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives. Prerequisite can be waived with consent of the instructor. |
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