Navigator Suite - Catalog

Home
Undergraduate Bulletin
Majors, Minors, and Certificates
School of Nursing & Healthcare Leadership
BS Degree in Healthcare Management & Leadership {24-25}
BA Degree in Leadership & Innovation in Aging Studies {24-25}
BS Degree in Nursing {24-25}
RN-BSN {24-25)
Minor in Healthcare Management and Leadership {24-25}
Minor in Leadership & Innovation in Aging Studies {24-25}
Certificate in Global Health, Diversity & Inclusion in Healthcare {24-25}
Certificate in Healthcare Leadership, Quality & Patient Safety {24-25}
Certificate in Long Term Care Administration {24-25}

Minor in Healthcare Management and Leadership {24-25} - Healthcare Strategic Planning and Marketing

Course Code

HSAD 414

Credits

Title

Healthcare Strategic Planning and Marketing

Course Outline

Description

This course is designed to provide a comprehensive view of healthcare strategic planning and marketing processes and the application to healthcare services delivery.