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Communication & Journalism

Course Code
COMM 462  Credits
Title Practicum in Publishing 
Course Outline Course Outline 
Description This course is designed to familiarize students to the working functions of a small press literary publishing house through lectures, demonstrations, and supervised group activities such as participating on editorial book teams, writing teacher guides for the website for New Rivers Press books, developing marketing plans, reading tours, distributor marketing packets etc. All projects are presented in class to foster a broader class understanding of the overall activities of a small press. 



Course Code
COMM 469  Credits 1-12 
Title Internship 
Course Outline Course Outline 
Description Communication/Mass Communication Internship 1-12 credits. Students need to be a major in the School of Communication and Journalism. A maximum of 12 internship credits may be applied to the degree (Communication Studies students may apply 6 credits to the major). Students must be of junior standing. 



Course Code
COMM 470  Credits
Title Public Relations Campaign Research 
Course Outline Course Outline 
Description The course is designed to achieve the following learning outcomes: an ability to construct a research plan; proficiency in conducting primary and secondary research using selective research methodologies drawn from content analysis, historical-critical analysis, survey, in-depth interview and focus groups. The PRSSA campaign topic is used and student membership in PRSSA is required. 



Course Code
COMM 471  Credits
Title Public Relations Campaign Execution 
Course Outline Course Outline 
Description The course is designed to achieve the following learning outcomes: proficiency to design and produce a strategic campaign document that includes a situation analysis, an analysis of the PR problem and/or opportunity, a statement of objectives, an articulation of programming executions and an identification of the mechanisms to be employed in the evaluation of a public relations campaign. Membership in PRSSA is required. 



Course Code
COMM 490  Credits 1-3 
Title Topics in Communication 
Course Outline Course Outline 
Description Study of a particular communication topic: exploration of emerging issues, methodologies, and new technologies related to the study or application of communications theory not addressed in other courses. May be repeated when topic varies. 



Course Code
COMM 492  Credits
Title Online Journalism Workshop 
Course Outline Course Outline 
Description A capstone seminar designed to provide students with an opportunity to produce an online publication. Repeatable for credit. 



Course Code
COMM 496  Credits
Title Communication Studies Senior Seminar 
Course Outline Course Outline 
Description Capstone course for Communication Studies majors; proposal, completion, and presentation of projects; pre-professional skills; written exam integrating and applying knowledge from separate courses. Grade of "C-" or higher is required for graduation. 



Course Code
COMM 497  Credits 1-3 
Title Individual Study 
Course Outline Course Outline 
Description Individual problems in areas of specific interest to the student.